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frequence.com
Plan
Accurate, flexible forecasting that simplifies decision making
Activate
Intuitive controls that put you in the driver’s seat
Measure
Advanced measurement with transparent reporting
Integrate
Software & service that’s customized to your team
frequence.com
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Newsroom
See how Madhive is making an impact on local advertising with our latest press releases & media hits.
Our latest releases
November 14, 2024
Madhive Expands Leadership Team With Strategic Hires To Drive Enterprise Growth With Local Media Partners
October 4, 2024
Madhive Selects Samba TV As Preferred Audience Targeting Partner
August 7, 2024
Alliant Partners with Madhive, Providing Local Marketers Access to High-Quality Audiences Optimized for TV
July 18, 2024
Madhive Completes Acquisition of Omnichannel Workflow Software Frequence
June 11, 2024
Madhive Acquires Frequence To Bring Full-Service Omnichannel Capabilities to Enterprise and Agency Clients Serving Local Media Markets
May 14, 2023
Madhive Appoints Media Transformation Leader Jim Wilson As President to Drive Growth in Local and Multi-Channel Advertising
April 9, 2024
Madhive Hires Former Pubmatic, Raptive Executive Evan Simeone As Chief Product Officer
February 27, 2024
Madhive Launches Local CTV Marketplace For Political Advertising
December 13, 2023
Madhive Partners with Blockgraph To Expand First-Party Data Activation Capabilities For Premium Video and TV Companies
November 1, 2023
Madhive Recognized As One Of The Fastest-Growing Companies in North America On Deloitte’s Technology Fast 500™ List
June 13, 2023
Madhive, a Leading CTV Advertising Software Platform, Announces a $300 Million Investment from Goldman Sachs Asset Management
May 24, 2023
Madhive Hires Former Google and Pinterest Executive Jon Kaplan As Chief Revenue Officer To Accelerate TV Ad Infrastructure Growth
March 2, 2023
Madhive Names Darien Ford Chief Technology Officer to Manage Growth, Foster Innovation in the Dynamic Streaming Marketplace
January 11, 2023
Madhive Hires Former Roku and Hulu Executive Kristin Wnuk As Senior Vice President of Sales To Drive Next Phase of Growth
October 18, 2022
Pearl TV Adds Digital Monetization Capabilities to NEXTGEN TV
June 29, 2022
New Report Examines Substantial Growth in Over-The-Top (OTT) Ad Spending and the Rising Rate of Programmatic Deals
June 15, 2022
Madhive and Katz Media Group Bring Scale and Transparency To Political Advertising With Largest CTV Marketplace
January 19, 2022
Medicx Health and Madhive Launch Programmatic OTT Solution for the Healthcare Industry
December 1, 2021
Enterprise Software Platform Madhive Appoints Jeff Fagel as Chief Marketing Officer
November 18, 2021
Cannuka Luxe Taps Madhive To Leverage Power Of Shoppable TV To Launch New Skincare Line At Neiman Marcus
October 10, 2021
Craig Berlingo Joins Enterprise Software Company Madhive As Chief Product Officer
November 9, 2021
Luc Dumont Joins Enterprise Software Company Madhive As Senior Vice President of Business Development
In the news
Jun 14, 2024
|
TV Rev
Mad About Local
Jun 11, 2024
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AdExchanger
Madhive Acquires Frequence In A Push For Local Omnichannel Budgets
Jun 11, 2024
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Broadcasting+Cable
Madhive Agrees to Buy Frequence to Speed Local Ad-Tech Growth
Apr 11, 2024
|
TV Rev
Big Sporting Events Are Just Part of a Bigger Ad Game
May 14, 2024
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Adweek
Madhive Appoints Media Transformation Leader Jim Wilson As President
Apr 9, 2024
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Broadcasting+Cable
Madhive Hires Evan Simeone as Chief Product Officer
Mar 26, 2024
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Broadcasting+Cable
Political Winds Could Reap a Windfall for Stations
Mar 20, 2024
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TV Rev
Hot Takes: What To Look For This Upfront/Newfront Season
Mar 11, 2024
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TV Rev
TVREV: Political Ads Are Streaming Into America
Mar 8, 2024
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Broadcasting+Cable
Congressional Candidates Big Buyers Of Connected TV Ads
Mar 5, 2024
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Tag
Madhive Receives TAG Certification for the Sixth Year in a Row
Feb 27, 2024
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Broadcasting+Cable
Madhive Launches Local CTV Market For Political Advertising
Jan 22, 2024
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TV Rev
What Are You Most Excited About For 2024, Part 1
Feb 27, 2024
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Axios
New Marketplace Launches to Shift More Political Ads to Streaming
Feb 14, 2024
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Index Exchange
Political Advertising in Streaming TV: Q&A with Madhive
Jan 2, 2024
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TV Rev
Hot Takes: Our Thought Leader Circle Members’ Predictions For 2024, Part 2
Jan 5, 2024
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Axios
Madhive CRO Jon Kaplan on Connected TV Ad Growth
Dec 18, 2023
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AdExchanger
Madhive And Blockgraph Woo Advertisers With More Direct Access To TV Data
Oct 2, 2023
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Adweek
Why Big Media Companies Should Bet on Local Advertisers to Enhance Viewers’ CTV Experience
Nov 21, 2023
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Broadcasting+Cable
TV’s Fragmented Landscape Has Made Reach Extension a Necessity
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