Madhive and Vica Win 2025 ThinkLA Idea Award for Campaign of the Year

CTV performance benchmarks: how local advertisers win

Auto

Food & drink

Home & garden

Health & fitness

Personal finance

Political

Auto

Food & drink

Home & garden

Health & fitness

Personal finance

Political

Auto

Food & drink

Home & garden

Health & fitness

Personal finance

Political

Download

We analyzed thousands of local CTV campaigns across every U.S. metro

In the process, we uncover what separates the winners from the wasted spend. This free report reveals the patterns, benchmarks, and industry-specific tactics that drive measurable ROI.

Inside you’ll learn

How top advertisers in Auto, Food & Drink, Home & Garden, Personal Finance, and Political tailor strategies to dominate their category

The top three campaign inputs that consistently deliver higher conversions

The best performing markets for each industry

Fill in the form to get access

Thank you! Your submission has been received!

Oops! Something went wrong while submitting the form.

Ready to see Madhive in action?

Get a demo