TV is seeing a renaissance once again
By Madhive Marketing
March 08, 2023
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At Beet Retreat, our SVP of Business Development, Luc Dumont, chats about why advertiser are placing a greater emphasis in TV once again, with major shifts in marketing budgets over the last few years from small devices back to the TV screen. He also discusses the importance of harnessing various types of data–including identity, targeting, and measurement–to deliver even better campaign results.
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