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Seller Solution

Secure demand and increase your CPMs with MadHive

Page Index Plan Sell Measure Improve
01

Plan

Optimize your yield across channels, from linear to OTT and digital - including local audiences at a national scale.

  • Cross-channel Optimization

    Optimize yield across channels, including linear, addressable, OTT, CTV, & premium video.

  • Cross-channel Forecasting, Planning, & Reporting

    AI-enhanced, precision forecasting delivers performance and impact across screens.

  • Verified with Cryptography

    Cryptographically verified reach extension from linear to OTT, CTV, & premium video.

02

Sell

Everything you wish your ad server could do, but probably can't.

  • Activate your Demand-Path Optimization MadHive SuperTag

    Automatically analyze demand in real-time for the best outcomes, from pacing to pricing. Real-time data enrichment via MadHive’s DMP and Device Graph ensures better placement for your advertisers, boosting inventory CPM.

  • Actionable Insights

    Accurate real-time recommendations help you deliver campaigns on pace, every time.

  • Real-Time Data Enrichment

    MadHive's DMP and OTT-First Device Graph ensures better placement for your advertisers, boosting inventory CPM.

03

Measure

With cryptographic verification, MadHive delivers reporting you can trust.

  • Cryptographically Verified Measurement & Reporting

    Understand your impact for your advertisers, and optimize for future sales.

  • Centralized Management

    Easily monitor all your campaigns across all inventory sources.

  • Real-time Experiments

    Introduce your buyers to new, more qualified audiences. Allocate a portion of inventory to our AI to deliver buyers the best audience at the best price.

04

Improve

MadHive’s proprietary AI helps you deliver better results every campaign.

  • Eliminate Fraud & Maximize Value with Cryptographic Verification

    Powered by CryptoRTB, MadHive's supply verification eliminates spoofing, validating your inventory and increasing its value to buyers.

  • Demand-path Optimization

    AI maximizes your return while maintaining your contracts with automated pre-bid modeling.

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